Consulting Partners Benefits
Listed below are the benefits you are eligible to receive as a Consulting Partner. Benefits marked with a 
require no additional investment, where benefits marked with a $ require additional fees.
Marketing Support
Company Profile on Cognos Website and Partner Solution Guide
Your company profile and Partnership type will be featured in the partner directory of the Cognos.com Website and in the Partner Solution Guide.
Cognos Partner Logo
Partners will be given permission to use the appropriate logo for their level of partnership. Usage of the partner logo will be subject to the terms and conditions of the logo usage agreement.
Joint Success Stories
Cognos will develop with partner joint customer references highlighting the use of Cognos products in conjunction with the partner solution.
Access to Cognos Marketing Programs
Cognos will have specific marketing programs available for partner participation throughout the year. These marketing programs may include such program elements as direct mail campaigns, email campaigns, seminars, and events. Additional fees may apply.
Priority Access to Matching MDF Funds
From time to time Cognos will commit market development funds to joint partner programs or lead generating activities. Should market development funds be approved by Cognos to support a marketing program, funds will be distributed on a priority basis to Gold and Platinum Consulting Partners.
Cognos Product Collateral
Partners will have access to electronic versions of all Cognos product fact sheets through the Cognos PartnerNetwork.
Co-Branded Solution White Paper
Partners can leverage Cognos thought leadership by co-branding existing Cognos solution white papers with additional partner content.
Joint Branded Partner Fact Sheet
Cognos will provide Cognos-branded template for partners to use in the development of fact sheets or solution fact sheets.
Advertising in Cognos Supportlink
Partners are entitled to advertise in Cognos Supportlink, a quarterly technical magazine published by the Global Customer Support Organization. Distributed to over 27,000 Cognos customers, it is a means available to partners to communicate their message to the Cognos Global customer base. Gold and Platinum Consulting Partners will receive a discount on advertising rates.
Access to Cognos Store
Partners can purchase Cognos branded promotional items from the Cognos online store. Access to the online store is available through Cognos PartnerNetwork.
Access to Cognos PartnerNetwork
Partners will be given access to a secure partner portal called Cognos PartnerNetwork. PartnerNetwork is a personalized partner extranet where partners can access information and manage their partnership.
Sponsorship Opportunity at Cognos Events
Partners will be invited to sponsor Cognos events globally, such as Cognos User Conferences and Cognos User Days. Sponsorship and exhibit opportunities will give you exposure to a broad base of Cognos customers in NA, Europe, and Asia Pacific.
Invitation to Cognos Partner Summit
Partners are invited to attend Cognos Annual Partner Summit - an exclusive event for partners to hear first hand about product, technology, and business updates from Cognos. A partner awards ceremony at the event gives Cognos the opportunity to acknowledge the work and successes partners have achieved.
Cognos Participation at Partner Events
Cognos will participate through sponsorship or exhibit in the annual user conference of Platinum Consulting Partners.
Access to Exclusive Partner Webcasts
Cognos will provide regular Webcasts that update partners on current product, training, or marketing initiatives.
Opportunity to Participate in Joint Webcasts to Cognos Customers and Prospects
Cognos Platinum Consulting Partners will be invited to participate in a joint Webcast to introduce their partnership and Cognos solution/practice group to Cognos customers and prospects.
Partner Webcasts to Cognos Field
Cognos Gold and Platinum Consulting Partners will have the opportunity to schedule a Webcast to the Cognos direct sales organization. The goal is to educate Cognos field teams on the partnership, the partner's expertise and client base, and how they may work together on joint opportunities. The Cognos Partner organization will facilitate the scheduling of these Webcasts.
Cognos Press Release
Partners have the opportunity to promote the partnership through a partnership press release. Cognos Consulting partners will be provided with a quote from Cognos to announce the relationship in the partner's own press release. Cognos Gold and Platinum Consulting Partners will be featured in a partnership announcement issued jointly with Cognos.
Subscription to Cognos Newsletter
Partners can subscribe to the Cognos Newsletter. Information about subscribing is available on Cognos PartnerNetwork.
Access to Partner Feedback Forum and Participation in Partner Focus Groups
As part of the annual Partner Summit Cognos will host Partner Focus Groups - round table discussions on partner issues and concerns. Cognos will also introduce an online partner feedback forum through Cognos PartnerNetwork.
Assigned Partner Manager
This is the Cognos designated point of contact for the relationship.
Contact: A contact address will be provided through Cognos PartnerNetwork.
Named: Cognos Alliance Manager assigned to manage the partnership.
Dedicated: Cognos Alliance Manager assigned exclusively to manage your partnership.
Discounted Cognos Professional Services
Partners wishing to engage Cognos Professional Services for their own or customer implementations can do so at the following discounted rates:
Silver Consulting Partners - 10 per cent
Gold Consulting Partners - 15 per cent
Platinum Consulting Partners - 20 per cent
Annual Meeting with Cognos Executive
An annual meeting with a Cognos executive is available to Platinum Consulting Partners to review partner objectives and achievements. Executive participation from the partner is required.
Priority Access to Sub-contracting Agreements through Cognos
Cognos will sub-contract implementation services to Gold and Platinum Partners on a priority basis over other partner types. Agreement specifics will be covered under a separate services partner agreement.
Cognos Partner Playbook
A quarterly publication, the Cognos Partner Playbook is available to Consulting Partners. The Cognos Partner Playbook serves as a sales enablement and education tool for the Partner community providing valuable information on partner successes, product and solution updates, support, training, and marketing opportunities.
Access to Cognos Software for Training and Demonstration Purposes
Cognos grants partner a limited use license of Cognos software during the term of the partnership agreement for training and demonstration purposes. Partner must abide by the license description and use as defined in the Cognos Partner Agreement.
Access to Online Technical Support and Knowledge Base
Partners are given access to the Cognos knowledge base and online support case logging through the support section of the Cognos PartnerNetwork site.
Access to Cognos Software Upgrades and Patches
Partners are given access to Cognos software upgrades and patches through Cognos PartnerNetwork with a direct link to Cognos online support and download center.
Telesupport Access
Telesupport usage access is defined in the benefits table.
Subscription to Supportlink Magazine
As a partner you will receive a copy of this global support magazine, which is published quarterly. Supportlink magazine provides information about Cognos products and services, tips and techniques, and of course information about software and services provided by partners.
Access to Beta Programs
Cognos Platinum Consulting partners will be given access to pre-release software. Use of this software will be defined in a separate beta software agreement.
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